In 1948 Ford launched the F-Series - a line of half-ton powerhouses that delivered Flathead V8 performance, five-speed transmission, and integrated headlamps (design elements that, at the time, proved rare). These trucks were engineered for North America’s working-class.
They were also engineered for success.
According to CarBuzz, the F-Series is the most profitable automotive line - generating approximately 2,605 sales per day and earning Ford a staggering $13,000 per unit. When tallied for the week, these trucks provide the company with $237,055,000.
The numbers are staggering... and they showcase the F-Series’ popularity, with only the Toyota Corolla selling more individual models (though, CarBuzz is quick to note that these sales don’t generate half the value of the F-150, F-250, and more). North Americans purchase one of these trucks every 41.8 seconds. That ensures the greatest profit margin in automotive history.
We’re not surprised. The F-Series has proven itself through best-in-class towing, best-in-class payloads, and countless tech innovations. It’s the ultimate pick-up line.
To learn more about the F-Series contact us today!
Few marques prove as iconic as the F-Series. Since 1948 this Ford line-up has delivered best-in-class value to drivers, combining V8 performance with enhanced payloads. It’s served as both a light-duty and heavy-duty platform, and its adaptability proves perfect for work or play.
It’s also no surprise that 2016 will continue this milestone.
According to Nasdaq, the F-Series recently experienced strong sales - rising a staggering 10% in February and pushing the brand to the top of the charts. This counters traditional totals, with winter often limiting overall units. Fair weather and strong incentive programs, however, have allowed Ford to succeed.
Adding to this success is the brand’s SUV line (which includes the perpetually-popular Edge and Escape). These sales rose 28% during February, further emphasizing Ford’s appeal to Canada and the United States.
2016 seems destined to be a spectacular year.
To learn more about the F-Series (or the SUV line-up) contact us today.
Good things do indeed come to those who wait. Never has this adage been more perfectly proven -Â because the impending release of the Ford F-150 Raptor promises exceptional performance for drivers.
According to Torque News, Ford recently invested $145 million into its Raptor platform. The reason for this investment was an engine transformation, with the company redefining F-150 power. Instead of the traditional V8 behemoth, it chose to fuse the truck with a twin-turbo V6 EcoBoost.
This decision was originally met with much confusion. Critics assumed that drivers wouldn’t accept - or appreciate - a powertrain change. The V6 EcoBoost, however, has recently gained considerable favor with North Americans, helping to fuel most of the Ford line and delivering enhanced economy. Its precision makes it an obvious choice for off-roading.
Its performance will also impress. Though no official numbers have been released, many believe that the 2017 Raptor will generate (at least) 450 HP. This is a staggering upgrade from the V8’s previous 411 HP.
The Novlan team can admit that we’re excited - what about you?
To learn more about the Ford F-150 Raptor contact us today!
For more than three decades, the F-Series has dominated the North American charts - resonating with consumers and igniting strong sales. Critical claim, however, has occasionally proven scarce. The F-150 hasn't always connected with analysts and assessors.
That has finally changed.
According to The Motley Fool, the 2016 F-150 was recently named Best Truck by Consumer Reports. This is a special occasion, marking the first time in almost two decades since the magazine recognized Ford’s signature model (it always fell just short of expectations, losing to Dodge’s RAM and Chevrolet’s Silverado). After exceeding all benchmarks - including performance, reliability, and safety - the truck earned the top award.
It’s no surprise. The 2016 F-150 is Ford’s most advanced F-Series option. Through a series of upgrades - including military-grade aluminum, EcoBoost efficiency, and the Pro-Trailer Backup system (the first of its kind in the heavy-duty market) - the pick-up has garnered praise from critics across North America. Consumer Reports now adds to that collection.
We anticipate more to come throughout the year.
To learn more about Consumer Reports and its Top Picks click here.
To learn more about the 2016 F-150 contact us today!
From February 12th to February February 21st, the Canadian International Auto Show drew crowds from across the globe - all wanting to indulge in the chrome-covered showcases and tech innovations. The event became a beacon for critics and consumers alike, and it offered revelations from the leading marques (such as Aston Martin, Porsche, and Alfa Romeo).
Among those marques was Ford - bringing drivers a new F-150 to enjoy.
The 2017 F-150 Raptor made its official debut at the Canadian International Auto Show, connecting drivers to V8 power, four-wheel-precision, and surprising EcoBoost economy. Want to see it in action? Check out this behind-the-scenes video!
The Canadian International Auto Show has forever served as North America’s premier event, allowing brands to reveal their latest platform transformations. Ford proved no exception, offering consumers a revved-up Raptor and earning recognition for its dynamic power.
The Novlan team wishes we could’ve been there - but we’ll content ourselves with this video... until the truck rolls into our lot.
To learn more about the 2016 Canadian International Auto Show click here.
To learn more about the 2017 Ford F-150 Raptor contact us.
In the wake of the Volkswagen scandal - in which the company falsified diesel emission reports and deliberately misled consumers about the extent of their carbon footprints - trust seems impossible. Drivers stare warily at supposedly economical cars, wondering if they too will be revealed as frauds.
Ford wants to redefine public opinion. This is why it’s bringing a diesel platform to its beloved F-150... and rumors suggest that it will deliver incredible performance.
According to Green Car Reports, the diesel F-150 (which was recently spotted in Michigan) will offer a 3.0L V6 engine - comparable to the one used on the Ranger Rover Sport. More importantly, however, it will also feature a rear-wheel HFE drivetrain. This will enhance overall efficiency, generating more than 24 MPGs and promoting steadier accelerations.Â
This would provide drivers with best-in-class economy, allowing them to enhance every mile. It would also help to restore confidence in the diesel engine - with the F-150 undoing the damage caused by Volkswagen.
What do you think about this latest Ford innovation? Are you as excited as we are? Share your thoughts!
2017 will be the year of efficiency. Recent rumors report the impending arrival of Ford’s next-generation F-150 - which will feature a diesel engine. News of this engineering change was originally met with considerable skepticism from critics. The consumer response to other economical pick-ups (such as Chrysler’s RAM) has, however, favorably turned the tide.
The release of exclusive spy footage should deliver an even greater reaction.
According to Yahoo, the 2017 F-150 diesel was spotted near the company’s Dearborn headquarters. Exclusive footage reveals the use of a 3.0L turbocharged V6 (which, should early estimates prove true, will provide 254 HP and 440 lb.-ft of torque). Keen-eyed consumers will recognize this engine as the one used for Land Rover’s dynamic Range line-up.
This footage offers more than a quick glimpse of the 2017 F-150, though. It instead promises economy, with critics already predicting a 30 MPG rating. Pair this with the F-Series' best-in-class payloads and the truck should rev to the top of the charts.
By fusing diesel performance with F-150 strength, Ford should (once again) redefine the market).
To learn more about the 2017 F-150 contact us today.
The new year brings endless resolutions - some reasonable, some improbable, and some never destined to be more than words. For 2016 Ford made a promise to provide drivers with exceptional power. The release of the F-150 Raptor turns that promise into a reality.
Check out this exclusive gallery of the 2017 F-150 Raptor, provided by GT Spirit. These images showcase the exceptional design of Ford’s latest pick-up powerhouse - emphasizing the custom roll cage, integrated LED light bars, and elevated rear-spring suspension. Each element has been precisely engineered for off-road performance, turning this truck into a true beast.
According to a recent press release from Ford, the 2017 Raptor represents the best in F-Series innovation. The truck is a masterclass of V8 power, generating 411 HP and 434 lb.-ft of torque. This, when combined with the new 10-speed transmission, creates a driving experience like no other.
We’re excited - aren’t you?
The 2017 F-150 Raptor is an all-terrain option, perfect for racing along the track and backroads alike. To learn more about this pick-up (as well as other F-Series models) contact us today.
Founded in 1965, the United Nations Development Programme (UNDP) has diligently served the world - providing aid to more than 170 impoverished countries. It stands as a beacon of hope and a call for change, helping to create sustainable solutions for economies and social policies alike.
Ford is a proud contributor to the UNDP campaign, sending fleets of F-150s to regions in need of mobile support (including evacuations, ration and supply deliveries, medication deliveries, and more). Now it further embraces the policy of goodwill - fusing its F-Series with drone technology to improve emergency land assessments.
According to Popular Mechanics, Ford is partnering with renowned drone manufacturer DJI to create a new system for the UNDP. This system will employ a quad-copter platform, blending camera sensors with smartphone connectivity to effortlessly survey natural disaster sites - identifying potential concerns for transportation teams and even assisting in the recovery of men, women, and children.
The drone will travel with the F-150s, launching from cabs when needed and delivering short-range support. This will allow UNDP teams to more effectively define their emergency plans and achieve faster response times.
Through advanced technology Ford, DJI, and the UNDP can improve the world.
To learn more about this and other F-Series technologies contact us!
Efficiency isn’t an oft-used description for the Ford F-150. Consumers and critics celebrate its power, its performance, and its best-in-class trailering. Economy, however, is rarely considered.
With the introduction of the Auto Start-Stop system this may soon change.
According to Kelly Blue Book, Ford will soon standardize the Auto Start-Stop system for its 2017 F-150. This system delivers improved efficiency, automatically stopping the engine once the brakes are engaged to reduce emissions, save fuel, and optimize overall performance. It’s intended as a complement to the EcoBoost platform.
That intention proves successful, with the Auto Start-Stop system bolstering mileage results between six percent and eight percent (as reported by AutoBlog). This will have a massive impact on the industry, with the top-selling F-150 creating a generation of economical drivers. Fuel demands will decrease, while performance remains high.
What could be better?
With the release of the 2017 F-150 Ford creates a masterclass in engineering - delivering twin-turbo performance and aluminum construction. The inclusion of Auto Start-Stop simply enhances the experience.
To learn more about this feature contact us today!