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In 2015 Ford brought aluminum to the pick-up market - and critics sneered. Replacing traditional steel, they claimed, would prove disastrous; and trying to repair the many dents of the road would leave drivers both overwhelmed and underfunded. This was surely a mistake.

It wasn't.


According to Motor One, Ford's use of aluminum panels has yielded unprecedented success - with overall repair costs greatly lowered and insurance premiums remaining steady. Despite the claims of critics (and the competition), the F-150's new design is consumer-friendly:
 
When comparing the costs of replacing steel and aluminum panels, Motor One discovered an estimated $2,000 difference - with the new structure proving easier to fix.

When comparing the costs of insurance, aluminum panels have created a seven percent decrease in collision severity claims - therefore slightly reducing overall premiums.

The use of aluminum has transformed the F-150 into a premier pick-up - and this is now continued in the 2019 model. Ford has fused this platform with military-grade materials, defining the body with rugged composites and durable metals. Through this, class-leading performance can be achieved (up to 8,000 of traditional towing) without requiring heavy steel.

Compromise no more, Alberta.

To request further information about the F-150's aluminum panels contact our team today.