It's a symbol most iconic - the Big Blue Oval. Across the Ford fleet it sits, anchoring trucks and crossovers alike; and for years it's served as the perfect brand representation.
Why then is it now receiving an upgrade?
According to critics, Ford is going black, with the 2020 Super Duty featuring an exclusive new emblem. Drivers wanting to inject drama into their adventures can choose the Lariat Sport Package, which offers the brand's first ever non-blue oval. This proves both a striking and unprecedented option that will redefine the North American market - especially when paired with the suite's additional upgrades.
The Lariat Sport Package boasts a sleek look, sitting on 20-inch painted aluminum wheels. Angular running boards emphasize the truck's athletic profile (up to 266-inches in length), while fender vents flank the sides. The mirrors are capped in Ebony Black accents; dark bezels frame the LED headlights; and the front grille boasts revised bars (and, of course, the new emblem) to create a dynamic design. The 2020 Super Duty is no longer merely a workhorse. It's instead a show-pony.
Want to take it for a ride? Visit our dealership today to learn more about the Super Duty and its available Lariat Sport Package.
It's a symbol most iconic - the Big Blue Oval. Across the Ford fleet it sits, anchoring trucks and crossovers alike; and for years it's served as the perfect brand representation.
