2018 has just begun - but last year's sales charts still hang on Ford's wall, reminding of record-breaking quarters and unprecedented profits. The Big Blue Oval has finally revealed its total tallies for 2017, and they've left the critics stunned.
According to Seeking Alpha, Ford dominated in 2017. In every vertical - crossovers, sedans, and pick-ups - it saw tremendous growth; and its total profits soared to $7.6 billion! No other competitor managed such staggering results, with losses seen across the automotive board (Toyota, General Motors, and Chevrolet had their numbers stumble).
What caused such a strong consumer response? Ford credits its 2018 F-150. This pick-up led the brand to an astonishing 9.3% year-to-year increase - with total sales jumping to 896,746 units. Drivers were drawn to its Ti-VCT V6 engine and new 10-speed automatic transmission, as well as its best-in-class trailering capability (up to 8,000 pounds). This platform thrilled across Canada, delivering Intelligent AWD to every mile.
It's no surprise, therefore, that the 2018 F-150 reigned as last year's top-selling vehicle - with its success propelling Ford to segment-leading profits. We can only imagine what this platform (along with the upcoming 2019 version) will achieve in the months to come.
To learn more about the 2018 F-150 - as well as other F-Series models - contact us today.
