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Certainty proves all too rare in the automotive world - with consumer interest forever waning and mid-quarter reports showcasing fickle profits. No success comes without doubt, and failure lurks behind every mile. This is the truth that defines each sale.

Ford is the exception.

According to Market Realist, the 2017 F-Series has maintained a staggering sales lead - earning 77,007 units in August! This represents a 15% year-to-year increase, with the F-150, F-250, and F-350 composing more than half of the company’s total profits for the month (SUVs and sedans generated 65,626 units, respectively). This defies all automotive trends, with the Big Blue Oval yielding record-breaking rewards.

What does this mean for the future? With demand for the F-Series reaching an all-time high, Market Realist predicts that Ford will experience unprecedented margins - with its year-to-year growth reaching up to 20% by December. Bolstered by an expanding Millennial demographic (with those between 25 to 35 choosing half-ton platforms for their everyday vehicles), this fleet should offer a sales boon for 2017.

The Novlan team isn’t surprised. The F-Series has proven an unstoppable force on our dealership - and we’ve been scrambling to keep enough F-150s and F-250s in stock. To test-drive our current inventory hurry to our lot today!

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